ministry of sound:saturday sessions

Open publication - Free publishing - More brief

typography brief from the D&AD website

deadline for submission

basically i need to produce:

• 3 posters for the london club-ministry of sound
• the size is A2
• the 3 posters are to work as a series for 3 diffrent months-september,october and november 2012
• target audience 18-25

here is some research i found

1.studio out puts own design
http://www.studio-output.com/mos-frames

" We show the interior of the club itself, capturing the movement of clubbers in an elongated moment, using flash photography with a long exposure shot by Steve Braiden.

Frame constructions in fishing wire and brightly coloured wool represent the ‘personal space’ affected by each model’s actions."

2.using solid colour in the background and foreground joins the objects in the main focus to the overall look of the poster, being bold and bright.

uses a tape in diffrent ways of visual outcomes for each poster

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my own ideas and designs

design revisited and done in a diffrent layout and fitting in with ministry of sounds colour guidlines

for each month the poster are only changed by the background colour as the foreground colours work universal through out and keep the recognition that the 3 posters are working together.

i decided that from other club posters that the title font wasn't suitable and needed a bolder font that reflected the club and the overall feeling at a ministry of sound advent.

here is  3 diffrent fonst using

clubland,

 iamvent and 

val font

val being bold and works nice in both outline stroke and fill together with some areas having no fill, being a bold and legiable font, this pulled it off and also reflected the night club light when they flashed on and off and i realised i could add the logo in to act as the letter o in the title word 'sessions'.

i had also came up with another idea i wanted to try out based on the 2012 using the number zero to be placed with the logo instead being the main focus that would make you look being so big and bold in block colour.

i decided to add a guassian blur to the tittle whislt still keeping it legiable to represent the dancers movements made when dancing in a club and enjoying themselves.

i decided to reverse the colours of these 2 posters and for the last month november to use purple as like it says in the brief 'purple being the mostly recognised colour for the ministry of sound.'

graphic. steven heller - sketch book of greatest graphic designers

 This is a book that i had come across at the baltic library, it shows sketch books of  the worlds greatest graphic designers like paul rand,stefan sagmeister etc.
i think this is an interesting book as it takes you in to visual format of these graphic designers minds in how they work and ideas they produce, - the raw format to their final designs that you don't usually see. 

Stefan Sagmeister

Stefan Sagmeister, Austrian-born, New York-based designer and provocateur, has maintained expansive sketchbooks since he was seventeen. "I find it easier to think about an idea once it’s down on paper, which gives me the opportunity to squeeze it (until the juice runs down its legs)."

Michael Bierut

New York-based Pentagram partner Michael Bierut has been keeping sketchbooks since he started drawing in 1982. “They function like a security blanket for me. I can’t go into a meeting unless I have my book in my hand. Because I carry one everywhere, I tend to misplace them. Losing one makes me frantic. Once I left one on the roof of a cab on the Upper West Side. I ended up walking ten blocks, retracing the taxi’s route, until I found it on Broadway at 63rd Street, intact except for some tire marks.”

 Sean Adams

Sean Adams, co-founder of AdamsMorioka in Beverly Hills, California (and Co.Design expert blogger), has kept a sketchbook since his first day at CalArts in 1982. Keeping the sketchbooks is a discipline for Adams: “When I look at them as a whole, the common theme of the notebooks is popular culture combined with a Surrealist process. Sounds fancy, but there is often no premeditation of the objects or images selected.”

i find its interesting how sean dipicks a colour palette or tone with a pantone swatch closely selected from the image and logs these in his sketch book.

Noma Bar

Israeli-born, London-based caricaturist Noma Bar creates abstract images of his subjects using objects relevant to the person’s life. In his over 60 sketch books you can see him working through these ideas by creating different body parts out of found materials.

i thinks interesting how noma uses found objects as a starting point to imaginately create a image from this.

Milton Glaser

A treasure of American design, Milton Glaser has designed posters, packaging, publications, environments, the iconic "I heart NY" logo. He has kept a sketchbook since attending the High School of Music & Art in New York. He says he still keeps sketchbooks to "remind me of what I’ve forgotten."

Pep Carrió

Pep Carrió, a Spanish graphic designer, began to work on these diaries in 2007 as a project to create an image every day. Carrió says that his books are "a portable laboratory, where I can work with difference ideas and found images."

black against and repetitive pattern.

Clive Piercy

Clive Piercy, English-born proprietor of the Santa Monica-based design firm Air Conditioned, has been keeping sketchbooks, as he says, "on and off for donkey’s years." He considers them a "visual diary." Although there is no theme, Piercy likes “wordplay, and these pages afford me a chance to stretch my associative wordsmithing limbs."

visual diary of text exploration with a traditional english text style.

sources: http://www.fastcodesign.com/1662565/a-look-inside-the-sketchbooks-of-12-top-designers-slideshow

http://designnotes.info/?p=3199